Data is crucial for businesses to make informed business decisions. The business world is changing rapidly, and they need to be able to make these decisions based on accurate data. Business analytics tools such as forecasting and predictive modeling help organizations to identify opportunities for growth, improve the efficiency of their operations, and much more.
The field of business analytics focuses on the analysis of current and historical data in order to predict future trends and guide decision-making. It involves utilizing tools like predictive modeling, data mining and forecasting simulations as well as creating data visualizations to display the findings of an analysis in an easy-to-digest format. Business analysts employ powerful communication skills to communicate their findings and conclusions to managers.
NewVantage Partners’ 2020 report revealed that the ability of a company to implement business analytics techniques was the most important factor in its success as well as future competitiveness. But, many companies aren’t sure how to use the methods based on data to boost the performance of their business and increase profits.
Business analytics professionals can aid companies streamline their processes and improve efficiency by identifying inefficiencies, bottlenecks and areas for improvement. They can also use data-driven insights for marketing strategies to boost sales.
By taking a course in business analytics online, you’ll be armed with the tools needed to be a leader driven by data. This online course will help you learn how to extract, analyze, and visualize data using interactive classes, real-world projects and case studies. You’ll also be taught the critical tools that are used in business, such as SQL, Python and Tableau and improve your skills in key areas such as data visualization. You’ll interact with Harvard faculty and other students throughout the program through live classes as well as virtual office hours and networking events scheduled in between and after your studies.
